The Value of a BA: Creating Shared Vision

Monday, January 9, 2012 by Aaron Whittenberger

The Power of Shared VisionOne measure of how effective a BA performs their duties is how well they Create Shared Vision.  The BA must create shared vision not only about the solution, but also the requirements of the project.  The BA must communicate requirements to all stakeholders which means communicating across business lines, to parties that may not have any interest in one or more of those requirements; and to the technical team who will build the solution.  In order to build the solution effectively they must understand the requirements.  They must understand not only the actual requirement but its priority and its essence.  By essence I mean they must understand the requirement, where it came from, its importance to the project and the attributes of the requirement.  This is how the BA creates shared vision concerning requirements.  By creating share vision concerning the solution and the requirements the BA helps the business application development team work like a well-oiled team that delivers excellent IT business solutions.

This is how Cincinnati, Dayton and companies across the globe can effectively utilize the BA role.  The better the IT business solutions delivered by the enterprise application development teams the better the bottom line of the company may look.  This can reduce headcount, not only of the Information Technology staff but of business personnel as well.  This can reduce project timelines and reduce the number of projects necessary.

How have you created shared vision and saved your company money?  For more on this concept, go here.

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